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They have been around since 1913, when Walter Martiny started making rubber-soled shoes with the Superga logo, but comfy slippers shoe style is doing a big splash this season. The fashionable Superga has been featured in such diverse magazines as Men's Vogue, Oprah, Fit Pregnancy, Tennis and Teen Magazine. What makes this little Italian import so appealing to as broad a market?

Insiders say it's all about style and comfort. When Martiny amended its factory after the First World War to produce the Superga 2750 Heritage Classic style, a fashion icon was born. The low-cut ankles and slim design was created especially to show up, and was designed to be worn without socks. Originally built in leather Superga now does fabric styles and a wide variety of other materials. The Europeans who came of age during the 70s fondly recall their Superga shoes in the same way in the U.S. Boomers remember their first pair of Converse or Keds.

In recent years the company has focused on promoting the 2750 and other styles such as choice of fun and fashion, limited edition release styles brilliant canvas prints and designs for the not-so-serious collectors. One of the great successes of this year, for example, is the Superga Milano, with box top of cotton canvas with brilliant swarovski crystals.

For those with a less flashy style, offers classic styles of Superga canvas and skin in a number of colors, patterns and styles. These are just some hot shoes people Superga styles of Italy, who have captured the attention of the press and celebrities from around the world.

Superga Firenze

The Firenze is totally stylish shoes breathable leather uppers, soles rubber-padded insoles that promise comfort. The blunt rounded tip is a throwback to the classic style of footwear industry, but the low cut ankle is designed for use without socks. Available in a variety of colors including black soles (with black) and brown (with white soles), the Firenze comes in both men and sizes of women. It's the perfect casual work shoes.

Superga Torino

The flagship of fashion in the first place canvas shoe line Superga, Torino is the name of the Italian city where the company is headquartered. Torino, Italy recently hosted the Winter Olympics. As for the shoes, the unlined cotton top is lightweight and breathable, and fully padded template makes for unmatched comfort. What makes Torino so popular, however, is the style with great meaning and the extraordinary range of colors in which the shoe is. Women can buy the basic choices in Turin fashionable black or white, or choose as sky blue, powder pink, camel or navy. Torinos Men's are available in black, white and blue. The company is famous by adding colors to their limited edition classic.

Superga Portofino

Superga most popular limited editions usually the name of the Italian cities, and the Portofino is an exception. A cut above the usual line of cotton duck, the Portofino features cut slightly above the ankle and the comfort of luxury canvas upper cotton linen. Like all Superga shoes, the Portofino, the characteristics of the rubber soles and padded insoles for extra comfort and flexibility. The footwear is designed to show your feet, with rounded toes and soles of great height, and comes in some of the most sought after fashion neutrals and accent colors of the season, including sand, blue sky and Camel.

Superga Venezia

Developments in the line of Superga, the Venezia is available in two colors of high fashion. The top 100% cotton are not only breathable, they are machine washable, so you can just toss your favorite shoes right into the washer. The Venice is a limited edition of Superga, with rubber soles and insoles completely padding to offer your feet adequate support.

Superga Roma

Rome, the city of romance and all things Italian lends her name the other special limited edition Superga – Roma Women's Superga. Stylish enough to be recommended at Teen Vogue and commented on the use of blogs fashion throughout the web, Roma is the quintessence of Italy and fashionable. Upper 100% cotton 100% breathable to keep feet comfortable and cool, even when you are pounding the pavement for hours, and gum rubber sole and padded insoles pamper your feet with delicious comfort. Available in black and white, aptly named 'Ice' these are the most popular shoes on the horizon of fashion this summer.

About the Author:

Stephanie Larkin is a freelance writer who writes about topics concerning fashion and shopping often highlighting certain brands such as Superga

Article Source: ArticlesBase.com – An Introduction to Superga Shoes

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